The first twelve weeks are dedicated to weekly business classes with content specialists. Additional support is provided for the following nine months. Throughout the year-long program, entrepreneurs are provided with a mentor team, content specialists, the opportunity to receive prize money to support their business(s), and free office.
During the following 9 months, mentor meetings are monthly, and the cohort meets once a quarter where additional cash prizes are given. Also, entrepreneurs meet with their mentor teams in person for 90 minutes once a month for the remaining 9 months of the program.